CRM for iGaming Operators
One CRM is the flagship Player Engagement & Retention platform built specifically for the gambling industry. Engage, retain, and re-acquire players using unified data to make accurate decisions, execute campaigns, and analyze effectiveness.
Own Your Player Engagement Platform
With a perpetual license and full source code access, you control every aspect of your CRM. No vendor lock-in, no recurring fees, no limitations on customization.
Centralized Content
Manage multiple versions of content targeting specific segments or channels in one place
Multi-Channel Support
Communicate via Email, SMS, Push notifications, or any other channel
Journey Automation
Utilize existing journey templates or create multi-tiered automations with engagement objectives
Reward Automation
iGaming specific RFM analytics and cluster analysis on gambling-specific KPIs
Real-Time Data
Execute campaigns and define player goals based on real-time data
Predictive Modelling
Take action before it's too late with AI-based predictive modelling
Pre-Defined Segments
1,000+ pre-defined iGaming specific attributes and infinite possibilities
Acquisition Tracking
Identify acquisition channels that really work with built-in tracking and analytics
Why iGaming Operators Choose This CRM
Boost Key Performance Indicators
User-friendly design enables efficient creation of journeys and automations that improve KPIs
Optimize CRM Efforts
Seamlessly integrate automated rewards and targeted campaigns to enhance overall metrics
Lifecycle Funnel Automation
Automate your lifecycle funnel for positive results in player numbers and engagement
Real-Time Acquisition Analytics
Vital for monetizing acquisition efforts and establishing benchmarks for success
Trusted by Industry Leaders
See what operators and enterprises are saying about owning their software
"We selected this CRM and Engagement tool for our Sportsbook and Casino. Its user-friendly design enables us to efficiently create various journeys and automations, which helped in boosting our key performance indicators. We've optimised our CRM efforts, seamlessly integrating automated targeted campaigns and bonuses to enhance overall metrics."
"I have found the platform intuitive and straightforward. The automation of our lifecycle funnel has yielded very positive results. One-off reactivation campaigns have also made a strong impact on player numbers and engagement. Real-time acquisition analytics have proved to be vital for monetizing our acquisition efforts and also establishing benchmarks and improvements which are keys to success."
"We already had a positive impact on a number of our core KPIs within the first 3 months of our launch. For example, segmentation is much easier and quicker to perform and to analyse. Using the predefined clusters and integrated campaign tools, we've been able to focus more effectively on the reactivation of dormant and churned players which has led to an increase in reactivations of around 5% with little effort."
"One Phoenix has transformed how we make decisions across our sportsbook and casino operations. What previously required technical expertise and complex reporting can now be done in minutes through natural language. Our team can explore data, uncover insights, and act immediately without relying on analysts and long-wait times. The platform gives us confidence, speed, and clarity at every decision point."